Carloli: strength based, climbing new heights
——Zhongshan kaloli Thermal Energy Technology Co., Ltd
Wall hanging stove monthly reporter: Li Hua
Zhongshan kaloli Thermal Energy Technology Co., Ltd. (hereinafter referred to as kaloli company), founded in 2003, has been in China's wall mounted furnace market for 10 years, during which it experienced the baptism of financial storm, adjustment of sales structure, explosive growth of domestic wall mounted furnace market and other events, giving kaloli company valuable experience. Carloli is a professional company specializing in the development, sales and service of thermal products, specializing in the production of carloli gas bath heating dual-purpose heating furnace and other products, while exporting to Europe, Asia and other countries and regions. The company also has more than 100000 practical production and application experience in China. The new wall hanging furnace introduced by the company will be more suitable for China's national conditions and use habits. Carloli company's product technology is constantly innovating, in line with the tenet of "quality-oriented, technology-based factory", at present, the company is gradually establishing and improving the national customer service network, providing fast and intimate pre-sale, in-sale and after-sale services for the majority of users, so as to ensure the normal and lasting operation of the customer heating system.
The establishment and development of a company, like the growth process of the same person, will always experience some unforgettable hardships and hardships, which will also have a profound impact on the development path of the enterprise in the future. For carloli, sales director Fang Yipeng admitted: "the initial stage is the most difficult time for carloli." "As one of the earliest companies in China to develop and manufacture wall mounted furnaces, carloli fully understands the difficulties of developing customers when the domestic market is in its infancy," he said. At that time, the company focused on export and OEM, ODM production. In 2008, the financial storm occurred, because of the lag of wall mounted furnace, so that year was not greatly affected. But the company has been chilling and quickly changed its strategy to focus back at home. In recent years, with the rapid development of wall hanging furnace Market in China, the company has been able to expand to today's scale by taking advantage of Dongfeng. "
According to general manager Fang, the sales volume of carloli company keeps an annual growth of 10% - 20%. In the first half of 2013, the overall sales volume of carloli company is about 80 million yuan, an increase of about 30% compared with the same period of previous years. However, some regional companies have not established a complete after-sales service system. At present, the company is actively developing blank areas, planning to establish a complete sales and after-sales team covering the whole country, broaden the sales network, improve the sales system, establish the influence of carloli brand in the whole country, and better promote the excellent products of carloli to consumers all over the country.
Take quality and technology as the policy of plant establishment
Nowadays, the market competition of wall hanging furnace is more and more fierce, and the product itself becomes one of the magic weapons. Carloli company has been taking technology and quality as the principle of the factory, and has created a series of efficient and energy-saving products. The company produces 18kw ~ 200kW various models of wall mounted furnace and modular furnace products. The company's products mainly refer to European models, and combined with the use of wall mounted furnaces in China in recent years, developed products that are more suitable for the needs of users. The basic design principles are safety, reliability, gas saving and easy to use. At present, the company has successfully developed condensing wall hanging furnace and electric wall hanging furnace, and will select the machine to fully market.
Quality is the "golden key" to open the market and the life of the enterprise. Excellent product quality is the passport for the enterprise to move towards a broader market. Carloli company in the product design of the overall thinking, control principles, parts selection and other aspects of all over again, careful comparison, to achieve the most simple structure, to achieve the best reasonable results. The core personnel of production and inspection are all the old employees who accompany the company all the way, and take care of every quality level for the products of carloli company.
Technological innovation is the soul of enterprise survival and development. Carloli company continuously invests in R & D work, including personnel and funds. Most of the wall hanging furnace technology of carloli company is self-developed technology. Except for the special requirements of some foreign customers, the main controllers used in the company's products are all self-produced controllers of carloli company. China's wall mounted furnace market is developing rapidly, and the market demand is one of the factors that affect the development of enterprises. In the field of indemnificatory housing market and green building, kaloli company has developed a more energy-saving and economic solar energy complementary gas wall mounted furnace, and won the honorary title of "national invention patent", the title of "Zhongshan Science and Technology Innovation Award" and the national subsidy. In addition, for the southern heating market, the company launched a high-end configuration model to meet the market demand.
In recent years, although the gas-fired heating water heater industry has achieved rapid development, consumers have a variety of strong dissatisfaction when using the gas-fired heating water heater for independent heating, and the after-sales service of gas-fired heating water heater has become a "roadblock" for the development of the industry. For the after-sales service of products, carloli company has its own characteristics and response strategies. First of all, the company adheres to the universality of product components from the beginning of design, fundamentally improving the stability of products and reducing the frequency of after-sales service. Secondly, the company strives to establish a perfect after-sales team around the country to ensure that the products can get timely and effective after-sales maintenance services.
As the "mobile business card" - dealers and agents of carloli company, the company will seriously consider their opinions, give the greatest help to the problems they encounter, at the same time, it will carry out systematic and professional after-sales maintenance skills training for dealers and agents, so that each partner can master all aspects of maintenance skills and knowledge, so as to solve the problems faced by users in the use process The problem.
Facing the future development, carloli company will adhere to the management policy of "customer-oriented, quality-oriented, long-term mutual benefit", adhere to the concept of "careful operation, continuous progress, brave to climb new heights", work steadfastly, be responsible for customers, think for customers, seek customers with integrity, survive with quality, people-oriented, and strive to be customer first and market-oriented Field first, quality first, ride the wind and waves, and dedicate the company's high-quality and high-tech products to the majority of consumers. "In the future, our colleagues will continue to work hard and hope to climb a higher mountain," Mr. Fang said